Driven by expertise

As a leading energy partner for businesses, Scholt Energy specialises in energy procurement and electricity generation marketing. Over 12,500 business partners already rely on Scholt’s expertise. And with good reason: with its in-depth understanding of the market, Scholt Energy has been supporting its customers on their journey towards a future-proof energy supply for 20 years now.

The central challenge was to make the company’s complex expertise tangible and understandable for potential new customers. There was a lack of an overarching communication framework that clearly communicated the value proposition and conveyed the vision to the outside world. Our task was to make this success story tangible and to underpin Scholt Energy’s expertise across all relevant channels through a stringent campaign strategy.

Experience creates trust. With this guiding principle in mind, we worked with the client to develop a holistic campaign: with the title ‘20 years of …’, we created the communicative basis for strong messages, from the energy transition to close customer loyalty. The result: fresh energy for business through communication made by melters. Online, on large billboards and in advertisements. With clear words and images that attract new attention in the market and build trust.