New day, new sip

Faraway countries: mysterious cultures, unique aromas, exciting taste dimensions. Sometimes it’s all just a cup of coffee away. Delica AG brings the whole world to your home with its product range. A specially developed capsule system combines over 60 years of Swiss coffee expertise with the simplicity of pressing a button – so you can enjoy barista-style coffee specialties at any time. The taste delivers what the packaging promises: the packaging design was carefully adapted by the Melters advertising agency to the special features and country of origin of each variety.

Challenge

Stir up the joy of Christmas – with a different kind of Advent calendar. But how do you make something festive that is part of everyday life for most people all year round? The aim is to appeal to a large target group: Daily and occasional coffee connoisseurs, black drinkers and home baristas.

Solution

A modern, playful design that everyone will love to hang on the wall. The coffee capsules are finished with lacquer to create a chic tree decoration. For 24 days, coffee lovers can expect a different coffee capsule and a new taste experience.

The little 1×1 of marketing: Just click and look it up!