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Even before algebra and electrolysis, every student learns how important it is to wear a condom when learning French with the neighbor’s daughter: safety first. However, we only learn later that the latex lollipop not only protects against illness and pregnancy, but can also be really fun. At the M\u00fcller drugstore. The lubricants and condoms from M\u00fcller’s own brand Young Hearts invite you to enter the pleasurable subject of contraception. As the third-largest German drugstore chain, M\u00fcller has been launching a product range on the market for years whose sales figures can easily compete with those of the A-brands.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”modified-block-button” _builder_version=”4.16″ _module_preset=”default” text_font=”Gotham Bold|||on|||||” text_text_color=”#242424″ text_font_size=”16px” text_letter_spacing=”-0.6px” text_line_height=”1em” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”]<\/p>\n Challenge<\/p>\n [\/et_pb_text][et_pb_text module_class=”modified-block-p” _builder_version=”4.16″ _module_preset=”default” text_text_color=”#242424″ text_font_size=”16px” text_line_height=”24px” custom_margin=”||30px||false|false” custom_padding=”10px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”]<\/p>\n Between the boldly designed packaging of their shelf neighbors Billy Boy, Ritex and Durex, the cheerful M\u00fcller overcoats had recently fallen a little behind. With an updated packaging design and high-quality finishes, they should regain their brilliance.<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”modified-block-button” _builder_version=”4.16″ _module_preset=”default” text_font=”Gotham Bold|||on|||||” text_text_color=”#242424″ text_font_size=”16px” text_letter_spacing=”-0.6px” text_line_height=”1em” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”]<\/p>\n Solution <\/p>\n [\/et_pb_text][et_pb_text module_class=”modified-block-p” _builder_version=”4.16″ _module_preset=”default” text_text_color=”#242424″ text_font_size=”16px” text_line_height=”24px” custom_margin=”||30px||false|false” custom_padding=”10px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”]<\/p>\n Young Hearts has been on the market for so long that we have been able to treat the range like a real premium brand: instead of a shy me-too look, we have given the adult toy a strong, independent appearance with a high level of appeal. The sales show: A new, fun packaging design was the right decision. So: always put something on during sex!<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ module_class=”modified-project-short-description” _builder_version=”4.16″ _module_preset=”default” custom_css_main_element=”width: 348px!important;||padding: 12px;” border_width_all=”0px” border_width_left=”1px” border_radii_tablet=”” border_radii_phone=”” border_radii_last_edited=”on|tablet” border_width_all_tablet=”” border_width_all_phone=”” border_width_all_last_edited=”on|tablet” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”width: 100%!important;||padding-right:0!important;” custom_css_main_element_phone=”width: 100%!important;||padding-right:0!important;”][et_pb_button button_url=”http:\/\/www.mueller.de” url_new_window=”on” button_text=”www.mueller.de” _builder_version=”4.24.2″ _module_preset=”default” custom_button=”on” button_text_size=”13px” button_text_color=”#242424″ button_bg_color=”RGBA(0,0,0,0)” button_border_width=”0px” button_border_radius=”0px” button_font=”Gotham Bold||||||||” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” hover_enabled=”0″ button_text_size_tablet=”16px” button_text_size_phone=”” button_text_size_last_edited=”on|tablet” global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][et_pb_text module_class=”modified-block-p modified-block-short” _builder_version=”4.16″ _module_preset=”default” text_text_color=”#242424″ text_font_size=”13px” text_line_height=”21px” custom_margin=”||0px||false|false” custom_padding=”10px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”]<\/p>\n The little 1×1 of marketing: Just click and look it up!<\/span><\/p>\n [\/et_pb_text][et_pb_text module_class=”modified-block-p” _builder_version=”4.16″ _module_preset=”default” text_text_color=”#242424″ text_font_size=”16px” text_line_height=”24px” link_text_color=”#000000″ custom_margin=”8px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” border_color_all=”RGBA(0,0,0,0)” border_color_left=”#242424″ locked=”off” global_colors_info=”{}”]<\/p>\n (packaging-design)<\/a><\/a><\/a><\/a><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” module_class=”modified-projects-gallery” _builder_version=”4.16″ _module_preset=”default” width_tablet=”100%” width_phone=”” width_last_edited=”on|tablet” max_width=”1068px” custom_margin=”50px||0px||false|false” custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px|24px|0px|24px|false|false” custom_padding_phone=”” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_gallery gallery_ids=”2655″ posts_number=”3″ show_title_and_caption=”off” _builder_version=”4.16″ _module_preset=”default” pagination_font=”Gotham Regular||||||||” pagination_text_color=”#242424″ custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#3c3c3c” border_width_bottom=”1px” border_color_bottom=”rgba(255,255,255,0.14)” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” custom_css_main_element=”display:flex;||justify-content: center;” global_colors_info=”{}”][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9rdW5kZSIsInNldHRpbmdzIjp7InBvc3RfaWQiOiIyMDA3In19@” button_text=”More about M\u00fcller” _builder_version=”4.16″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”30px” button_text_color=”#FFFFFF” button_border_width=”0px” button_border_radius=”0px” button_font=”Gotham Bold|||on|||||” button_use_icon=”off” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Why put something on during sex?Even before algebra and electrolysis, every student learns how important it is to wear a condom when learning French with the neighbor’s daughter: safety first. 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