{"id":6542,"date":"2023-07-05T14:57:19","date_gmt":"2023-07-05T14:57:19","guid":{"rendered":"https:\/\/www.melters-werbeagentur.com\/project\/grohe-packaging-relaunch\/"},"modified":"2025-04-30T09:19:16","modified_gmt":"2025-04-30T09:19:16","slug":"grohe-packaging-relaunch","status":"publish","type":"project","link":"https:\/\/www.melters-werbeagentur.com\/en\/project\/grohe-packaging-relaunch\/","title":{"rendered":"Grohe Packaging Relaunch"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; background_color=&#8221;RGBA(0,0,0,0)&#8221; custom_margin=&#8221;75px||||false|false&#8221; custom_padding=&#8221;0px|0px|144px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_color=&#8221;#ececec&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; max_width=&#8221;1068px&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.melters-werbeagentur.com\/wp-content\/uploads\/2025\/04\/Grohe_d-scaled-Header.jpg&#8221; title_text=&#8221;women using laptop computer&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;modified-block-half&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(0,0,0,0)&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;1068px&#8221; custom_margin=&#8221;72px||||false|false&#8221; custom_margin_tablet=&#8221;48px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;0px|0px|0px||false|false&#8221; custom_padding_tablet=&#8221;0px|24px|0px|24px|false|false&#8221; custom_padding_phone=&#8221;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Gotham Bold|||on|||||&#8221; header_text_color=&#8221;#242424&#8243; header_letter_spacing=&#8221;-1.1px&#8221; header_line_height=&#8221;35px&#8221; header_2_font=&#8221;Gotham Bold|||on|||||&#8221; header_2_text_color=&#8221;#242424&#8243; header_2_font_size=&#8221;30px&#8221; header_2_letter_spacing=&#8221;-1.1px&#8221; header_2_line_height=&#8221;35px&#8221; header_4_font=&#8221;Gotham Bold|||on|||||&#8221; header_4_text_color=&#8221;#242424&#8243; header_4_font_size=&#8221;30px&#8221; header_4_letter_spacing=&#8221;-1.1px&#8221; header_4_line_height=&#8221;35px&#8221; background_color=&#8221;RGBA(0,0,0,0)&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>All cleaned up<\/h1>\n<h1><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;modified-block-half modified-block-half-tag-cloud modified-project-main&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(0,0,0,0)&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;1068px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px|0px|0px||false|false&#8221; custom_padding_tablet=&#8221;0px|24px|0px|24px|false|false&#8221; custom_padding_phone=&#8221;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;width: 708px!important;||padding-right:36px!important;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;width: 100%!important;||padding-right:0!important;&#8221; custom_css_main_element_phone=&#8221;width: 100%!important;||padding-right:0!important;&#8221;][et_pb_text module_class=&#8221;modified-block-p&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;24px&#8221; custom_margin=&#8221;||30px||false|false&#8221; custom_padding=&#8221;10px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>Whether you are a passionate craftsman or an aesthetics enthusiast &#8211; when it comes to advanced bathroom solutions and kitchen fittings, Grohe is the one to choose. For good reason: Grohe offers holistically successful solutions that meet the highest standards of technology, quality and design. Operating globally and producing locally in Germany, Grohe is now one of the world&#8217;s leading brands for sanitary products.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;modified-block-button&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Gotham Bold|||on|||||&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_letter_spacing=&#8221;-0.6px&#8221; text_line_height=&#8221;1em&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>CHALLENGE<\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;modified-block-p&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;24px&#8221; custom_margin=&#8221;||30px||false|false&#8221; custom_padding=&#8221;10px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>If you have the highest demands on the quality and design of your products, you are well advised to represent these values in the packaging design. With this objective in mind, Grohe wants to launch a comprehensive packaging relaunch for the entire product range. A case for the Melters Packaging Unit!<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;modified-block-button&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Gotham Bold|||on|||||&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_letter_spacing=&#8221;-0.6px&#8221; text_line_height=&#8221;1em&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p> Solution <\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;modified-block-p&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;24px&#8221; custom_margin=&#8221;||30px||false|false&#8221; custom_padding=&#8221;10px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>Especially for a project of this size, packaging is not just about striking presence, but about precision and perfection down to the last detail &#8211; across all product lines. From bathroom to kitchen, from faucet to shower head: We have seamlessly integrated ourselves into the Grohe workflow and are now providing the company with a complete packaging relaunch of the entire consumer and professional ranges.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;modified-project-short-description&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;width: 348px!important;||padding: 12px;&#8221; border_width_all=&#8221;0px&#8221; border_width_left=&#8221;1px&#8221; border_radii_tablet=&#8221;&#8221; border_radii_phone=&#8221;&#8221; border_radii_last_edited=&#8221;on|tablet&#8221; border_width_all_tablet=&#8221;&#8221; border_width_all_phone=&#8221;&#8221; border_width_all_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;width: 100%!important;||padding-right:0!important;&#8221; custom_css_main_element_phone=&#8221;width: 100%!important;||padding-right:0!important;&#8221;][et_pb_button button_url=&#8221;http:\/\/www.grohe.de&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;www.grohe.de&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;13px&#8221; button_text_color=&#8221;#242424&#8243; button_bg_color=&#8221;RGBA(0,0,0,0)&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;0px&#8221; button_font=&#8221;Gotham Bold||||||||&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; hover_enabled=&#8221;0&#8243; button_text_size_tablet=&#8221;16px&#8221; button_text_size_phone=&#8221;&#8221; button_text_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][et_pb_text module_class=&#8221;modified-block-p modified-block-short&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;13px&#8221; text_line_height=&#8221;21px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;10px|0px|0px|0px|false|false&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><span>The little 1\u00d71 of marketing: Just click and look it up!<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;modified-block-p&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#242424&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;24px&#8221; link_text_color=&#8221;#000000&#8243; custom_margin=&#8221;8px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; hover_enabled=&#8221;0&#8243; border_color_all=&#8221;RGBA(0,0,0,0)&#8221; border_color_left=&#8221;#242424&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><a href=\"https:\/\/www.melters-werbeagentur.com\/en\/packaging-design\/\">(packaging-design)<\/a><a href=\"https:\/\/www.melters-werbeagentur.com\/en\/text\/\"><\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;modified-projects-gallery&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;1068px&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_padding_tablet=&#8221;0px|24px|0px|24px|false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_gallery posts_number=&#8221;3&#8243; show_title_and_caption=&#8221;off&#8221; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; pagination_font=&#8221;Gotham Regular||||||||&#8221; pagination_text_color=&#8221;#242424&#8243; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#3c3c3c&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;rgba(255,255,255,0.14)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display:flex;||justify-content: center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY3MzYifX0=@&#8221; button_text=&#8221;Contact us!&#8221; _builder_version=&#8221;4.24.3&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;30px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;0px&#8221; button_font=&#8221;Gotham Bold|||on|||||&#8221; button_use_icon=&#8221;off&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>All cleaned up Whether you are a passionate craftsman or an aesthetics enthusiast &#8211; when it comes to advanced bathroom solutions and kitchen fittings, Grohe is the one to choose. For good reason: Grohe offers holistically successful solutions that meet the highest standards of technology, quality and design. Operating globally and producing locally in Germany, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-6542","project","type-project","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project\/6542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/comments?post=6542"}],"version-history":[{"count":13,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project\/6542\/revisions"}],"predecessor-version":[{"id":10728,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project\/6542\/revisions\/10728"}],"wp:attachment":[{"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/media?parent=6542"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project_category?post=6542"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.melters-werbeagentur.com\/en\/wp-json\/wp\/v2\/project_tag?post=6542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}